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June 21, 2007
Marketing VP In LA for eCommerce Biz DoveBid
Norcal-based DoveBid is looking to hire a VP of Marketing for its Culver City Office. The company raised $22M in July 2004 from Catterton Partners, Ford, Fremont Ventures, GE Equity, Mayfield, Softbank Capital Partners, Texas Pacific Group. Only 9 months earlier, the company had raised Series AA of $28M, $15M of which was a credit facility. In total, the company has raised over $180M in the past four years. During the 90's boom, Dovebid acquired 17 companies in less than two years, filed for an IPO (which was later withdrawn in May 2001), and started losing money in search of frenetic growth to please its VCs.
Dovebid is a B2B Auction house that in the past few years has hooked up Webcasts to expand bidder base globally. The company has historically done well in bust times, selling real-estate assets during the savings-and-loan debacle, Enron office equipment after its bankruptcy, and assets during the dot-com flameout, including WebVan's trucks and distribution equipment. Company competes well against the likes of eBay by useing agents to spin through rolodexes to recruit prospective buyers to specific auctions.
Competitors include eBay, Henry Butcher International
The company has been profitable again since 2001 and has revenues in the hundreds of millions of dollars. DoveBid is pursuing two growth strategies: one is to grow globally in places like Asia that have not typically embraced the auction business and the other is to convince companies to use auctions for profitable sales, rather than just for firesales and bankruptcies. Both of these approaches will be tough to pull off. However, the company is well-positioned against eBay and may be a good acquisition candidate as eBay's outlook flattens.
Send your resume to jobs@dovebid.com
DoveBid is a global leader in capital asset advisory, disposal and valuation services. For more than 70 years DoveBid has helped corporations, government agencies and financial institutions get maximum value for their excess assets by conducting various disposition strategies including live webcast auctions and around-the-clock online auctions. More than half of the Global 4000 have participated in our programs.
The VP of Marketing will be responsible for execution of worldwide corporate marketing and related programs including lead campaign execution, branding, creative services, online marketing program execution, online presence execution and maintenance, sales enablement material production, product visibility program execution and internal communications for the company.
Essential Duties and Responsibilities:
□ Oversee the future direction of strategic and tactical marketing for and throughout the worldwide organization
□ Execute comprehensive marketing plans and programs to support sales and revenue objectives. Consult with management and sales to execute lead campaigns, marketing programs and promotions. Research, analyze, and monitor financial, technological, and demographic factors to capitalize on market opportunities
□ You will have demonstrated your ability to implement a successful international marketing process that includes analyzing market requirements and trends, recommending product positioning and developing advertising campaigns
□ Drive corporate messages through all communication channels to further the company’s sales objectives
□ Establish and maintain a consistent corporate image through all online and off line communications vehicles, marketing programs and events. Review use of the Company image, branding and positioning
□ Help edit content and manage production of all online and off line communications vehicles including collateral, sales tools, website, press releases and presentations
□ Ensure effective control of marketing results, and take corrective action to guarantee that achievement of marketing objectives falls within designated budgets. Measure effectiveness of programs and recommend plan revisions, based on data
□ Effectively manage vendor relationships
□ Hire, train and motivate department staff
Requirements:
A minimum of 10 years experience in business-to-business corporate marketing with fortune 500 and global customers.
Proven marketing communications expert
Undergraduate degree required and an MBA desired
A minimum of 2 years global marketing experience
Product development/management experience required
Exceptional marketing analysis skills required
Experience managing and executing all aspects of integrated marketing programs; this includes website development, presentations, collateral production, branding, email campaigns and direct marketing
Experience managing public relations functions
Seasoned people manager/mentor, broad-based experience in all aspects of marketing
Keen ability to balance setting strategy with execution and willingness and ability to become hands-on
Corporate marketing experience in an environment that requires collaboration with multi-disciplinary teams including operations, business development and sales
A proclaimed internet enthusiast, having used the latest in internet technologies
Must have the ability to manage complex relationships requiring leadership, technical and problem solving skills.
Exceptional teamwork skills with an ability to overcome obstacles to consistently achieve results on time and on budget.
Demonstrated experience in translating strategic action plans into executable plans
Creative and progressive thinker.
Posted by Paul at June 21, 2007 05:17 AM
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