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April 12, 2007

VP Product Marketing & Strategy At LA's Internet Brands

internet brads.png
This is a big ass job. Internet Brands runs a crazy number of sites including CarsDirect .com, LoanApp.com, Loan.com, RealestateABC.com, Doityourself.com, Wikitravel.org and others. You'll report to Bob Brisco who has been CEO, President, and Director of Internet Brands since 1999. Brisco came out of Universal Studios Hollywood.

Send resumes to or fax to (310) 280-5201. Local candidates only.

Internet Brands is a leading operator of media and e-commerce sites for "large ticket" consumer purchases, such as cars, mortgages and travel. Our sites include CarsDirect .com, LoanApp.com, Loan.com, RealestateABC.com, Doityourself.com, Wikitravel.org, and others within the auto, home/mortgage and travel verticals. We empower consumers to make better product choices and save money by providing them with superior content and knowledge.

We are currently seeking high energy Vice President, Product Marketing & Strategy to contribute to the development of product strategies, to help support marketing and sales activities and to drive the product development process within our Automotive Division. The role is responsible for understanding and identifying customer needs, competitive landscapes and future trends.

Responsibilities:

Strategic product development & implementation.

Researching & developing new & existing product/brand ideas.

Qualifying and developing product line extensions.

Coordinating marketing and sales efforts with operations & technology efforts. Interfacing with the sales force to facilitate implementation of tactical plans and servicing market needs. Collecting feedback and developing program evaluation to enhance and optimize future marketing and sales efforts.

Contributing to development of marketing/sales collateral advertising, promotions, packaging.

Determining research needs and working with the research team to field appropriate and actionable research.

Responding to the unforeseen daily needs of the business.

Being a thought and action leader within the organization.

Qualifications:

Ideal candidate will have 7 years product management and/or product marketing experience within an Internet/e-commerce environment.

A working understanding of web technology is a must.

Bachelor’s degree (MBA preferred) in Marketing, Business or related field.

Analytical experience is a must: Problem solving, business evaluation, strategy development; ability to interpret and apply marketing research data.

Team oriented, results oriented, innovative.

Pro-active and self-directed with exceptional organizational skills.

Excellent verbal and written communication skills.

The ideal candidate will thrive in a fast paced, entrpreneurial, high growth environment. We offer a comprehensive compensation & benefits package including a casual work environment

Posted by Paul at April 12, 2007 09:20 PM

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